About Sonic

Sonic Automation, founded in 2010, is a leading and experienced distributor providing a ‘one-stop shop’ for Industrial Automation products, solutions and related services in Thailand. With expertise in a variety of products and industries, Sonic Automation provides value-added solutions to fit our customers’ goals.

Sonic Automation is part of the Sonepar Group

Sonepar is an independent family-owned company standing as the world leader in B-to-B distribution of electrical equipment, solutions, and services. In 2023, Sonepar achieved sales of €33.3 billion. Present in 40 countries with a dense network of brands, the Group is leading an ambitious transformation to make its customers’ lives easier providing them an omnichannel experience and sustainable solutions in the building, industry, and energy markets. Sonepar’s 45,000 associates are committed to accelerating the world’s electrification and driven by a shared Purpose. www.sonepar.com

Sonic Vision
Sonic Automation aims to become Thailand’s leading value added distributor of Industrial Automation products and services.

Sonic Mission
To provide our customers with a superior one-stop industrial automation product solution, involving collaboration with our customers and supply partners to deliver the technical expertise to realise productivity improvements through intelligent manufacturing automation.

Sonic Values
Customer ⇉ Focus We Put Customers First
People ⇉ Our People Make The Difference
Integrity ⇉ We Act With Integrity
Accountability ⇉ We Are A Performance-Driven Company